Specialising in marketing analytics, personalisation and marketing technology, Rob has helped brands…
Solution Analysis, Design & Delivery
The difference between a successful marketing acceleration project that propels you in to orbit and one that merely sends you a little faster along the current trajectory often comes down to the quality and rigour of the processes around solution analysis, design and project delivery. The most effective projects typically involve overlap between a number of potentially siloed departments within a client organisation, and as Orbital Partners operates at the intersection of disciplines we bring all stakeholders along the journey in a rigorous, transparent and justifiable manner.
An effective squad team for a marketing acceleration project therefore requires the right mix of Business Analysts, Product Management specialists and Project Managers to bring strong process and governance to the subject matter experts, and at Orbital Partners we have some of the best in the business who have delivered the most complex change programmes for the most challenging brands.
Contact us to hear more about how we would use the following approaches to send your marketing acceleration project into orbit: