Paul has over 15 years’ experience creating content strategies across websites, search and social platforms, and using his copywriting skills to shape the messaging, tone and values that help define a brand and allow it to speak to its audiences in meaningful, engaging and effective ways. As Executive Editor of, he worked with some of the UK’s biggest TV companies to co-create authentic branded content which struck the right balance between editorial and commercial. During his time at Paul oversaw consistently strong YoY growth, taking the audience from 1.5 million to 18 million monthly global users.

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